Millennial Media launches operations in Japan
Millennial Media, the independent mobile advertising and data platform, has entered the Japanese market by setting up the office in Tokyo. The company has appointed industry veteran John Greiner as the...
View ArticleCannes Lion to stream live event sessions for global audience
So you think you will be unable to attend the advertising world’s favourite event this year at Cannes from 16-22 June 2013. Never mind that you are unable to attend in person the thought-inspiring...
View ArticleGeorge Orwell’s 1984 is here, privacy is redundant: Rob Norman
Rob Norman, chief digital officer, GroupM Global “The future is here and it is much more evenly distributed” GroupM Global’s chief digital officer Rob Norman had a ‘new-age’ reply to William Gibson’s...
View ArticleRazorfish enters India with Manan Mehta as head of business
Manan Mehta, head of business, Razorfish India Razorfish, the digital marketing agency from the Publicis Groupe has hired Taproot’s co-founder and managing partner Manan Mehta to set up base for the...
View ArticleAegis Media China expands digital media capabilities
Lisa Wei, chief investment officer, Aegis Media China That digital media is an important aspect of marketing today, especially in China is no doubt. That is why Aegis Media China has expanded the role...
View ArticleDigital agency Essence enters APAC market
“With our vision to become the category defining global digital agency it was the logical next step. Asia is an enormously exciting area for us and our clients and with the growth under way it is no...
View ArticleCatcha Media Berhad and Says.com merge in USD20 million deal
Catcha Media Berhad is merging its certain assets with Says Sdn Bhd, the owner of Says.com to create what the agencies claim to be one of Malaysia’s largest digital advertising groups in terms of...
View ArticlePixel Media to handle ad sales for three new women focussed websites
Pixel Media, the online advertising representation firm has been appointed as exclusive advertising sales representative for three market leading vertical content websites in Hong Kong focused on...
View ArticleAustralia’s STW Group launches Edge Asia
STW, the Australasian marketing content and communications group, has launched Edge Asia – a leading regional digital advertising network with key offices in five major South East Asia markets. The...
View ArticleMSL India launches Social Hive Digital practice
If you are a brand in India looking to go all out with your social media communication plans, then it makes sense to look MSLGROUP’s newly launched global digital and social practice, Social Hive. The...
View ArticleCanalys launches appcessory market analysis service
What with Google glasses being the talk of the town, and Nike coursing ahead with Nike+ Fuelbands, wearable devices and applications that run them are going to be big market in this region very soon....
View ArticleEffective Measure creating business connect in APAC
The going is good for Effective Measure, the digital media planning solutions provider, in terms of the recent spate good business it has been doing in the region. In Malaysia it struck a deal with...
View ArticleIsobar boosts creative team in Taiwan with Liberty Hsu as new ECD
Liberty Hsu, Executive Creative Director, wwwins Isobar Taiwan To further strengthen creative leadership and boost strategy across the region, wwwins Isobar Taiwan has announced the appointment of...
View Article“Digital is the era we live in, not the product we offer”
Lee Smith, Omnicom Media Group For someone who heads what the industry usually terms as ‘digital’ practice, Lee Smith, CEO, Platforms – Asia Pacific, Omnicom Media Group carries a curious designation....
View ArticleXM Asia banks on ‘engagement & conversion’ for STB
Paul Soon, CEO, XM-Asia is a happy man because XM Asia Pacific remains the digital agency of record for the Singapore Tourism Board (STB). Despite a competitive pitch, XM Asia Pacific won the account...
View ArticleDentsu to acquire stake in Indian digital creative agency Webchutney
Dentsu has kicked off the digital acquisition spree that saw more than their share of headlines in India last year. President & CEO, Tadashi Ishii, Head Office – Tokyo announced on May 23, 2012...
View ArticleTBWA\ brings BEING to China
TBWA has launched BEING China, extending the fully integrated brand communications consultancy to one of the most important advertising markets in the world. BEING is the newest offering in a...
View ArticlePHD taps on digital talent to head regional ops
PHD’s announcement on May 23, 2012, appointing Susana Tsui as Chief Executive for its Asia Pacific operations, is another indicator that digital will be key for leaders of tomorrow. Tsui, who replaces...
View ArticleReal time marketing is a big focus for GroupM: Mark Patterson, CEO, GroupM Asia
Mark Patterson, CEO, GroupM Asia GroupM is one of the few media holding companies at present that take the digital mandate forward to a level where a significant portion of the agency revenues come on...
View ArticleY&R opens majority-owned agency in Myanmar
Y&R Advertising has opened Y&R Yangon, making it one of the first international networks to open a majority-owned advertising agency in Myanmar. Y&R Yangon is a joint venture with local...
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